Prónay Szabolcs and Hetesi Erzsébet:
Márkadöntések.
In:
Bevezetés a marketingbe.
Akadémiai Kiadó, Budapest, pp. 193-216.
(2015)
ISBN 9789630596671
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| Item Type: | Book Section | ||
| Date: | 2015 | ||
| Number of Pages: | 24 | ||
| Page Range: | pp. 193-216 | ||
| ISBN: | 9789630596671 | ||
| Publisher: | Akadémiai Kiadó | ||
| Place of Publication: | Budapest | ||
| Faculty/Unit: | Faculty of Economics and Business Administration | ||
| Institution: | University of Szeged (2000-) | ||
| Language: | Hungarian | ||
| MTMT rekordazonosító: | 3111733 | ||
| Related URLs: | |||
| Date Deposited: | 2021. Feb. 26. 13:22 | ||
| Last Modified: | 2021. Feb. 26. 13:22 | ||
| URI: | http://publicatio.bibl.u-szeged.hu/id/eprint/20572 |
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