Prónay Szabolcs and Hetesi Erzsébet:
Márkadöntések.
In:
Bevezetés a marketingbe.
Akadémiai Kiadó, Budapest, pp. 193-216.
(2015)
ISBN 9789630596671
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| Item Type: | Book Section |
|---|---|
| Date: | 2015 |
| Number of Pages: | 24 |
| Page Range: | pp. 193-216 |
| ISBN: | 9789630596671 |
| Publisher: | Akadémiai Kiadó |
| Place of Publication: | Budapest |
| Faculty/Unit: | Faculty of Economics and Business Administration |
| Institution: | Szegedi Tudományegyetem |
| Language: | Hungarian |
| MTMT rekordazonosító: | 3111733 |
| Related URLs: | |
| Date Deposited: | 2021. Feb. 26. 13:22 |
| Last Modified: | 2021. Feb. 26. 13:22 |
| URI: | http://publicatio.bibl.u-szeged.hu/id/eprint/20572 |
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