Prónay Szabolcs and Buzás Norbert:
Az egyetemi technológia transzfer tevékenység marketing kihívásainak feltárása 6P marketing-mix modell alapján.
MARKETING ÉS MENEDZSMENT, 50 (1).
pp. 4-13.
ISSN 1219-0349
(2016)
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Item Type: | Journal Article | ||
Journal or Publication Title: | MARKETING ÉS MENEDZSMENT | ||
Date: | 2016 | ||
Volume: | 50 | ||
Number: | 1 | ||
Page Range: | pp. 4-13 | ||
ISSN: | 1219-0349 | ||
Publisher: | GfK Hungária Piackutató Intézet | ||
Faculty/Unit: | Faculty of Medicine Faculty of Economics and Business Administration |
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Institution: | University of Szeged (2000-) | ||
Language: | Hungarian | ||
MTMT rekordazonosító: | 3100318 | ||
Date Deposited: | 2017. Jun. 15. 14:00 | ||
Last Modified: | 2019. Dec. 05. 16:16 | ||
URI: | http://publicatio.bibl.u-szeged.hu/id/eprint/11572 |
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